Thatmythologicalcreature that resembles a mermaid in the center of the Starbucks logo is actually a Siren. Starbucks' name comes from the author Herman Melville's Moby Dick novel, but the famous Siren logo was discovered while scouring oldmarinebooks. 星巴克标志中央那个类似美人鱼的神话人物实际上是...
我想Terry Heckle先生之所以选定了美人鱼为标志，主要是取意为其吸引人的能力。现在，在西雅图Pike's Place Market starbucks还保留着原来版本的logo。针对星巴克的美人鱼很大的一个争论是就这一形象究竟是Sirens，还是Mermaid展开的~我参考的一篇重要文章How the Starbucks Siren Became Less Naughty 中也说到...
Brand Identity: the green Starbucks logo is a two-tailed mermaid looks like the image of Poseidon, the logo is a young designer from Seattle in 1971, Terry • Hechler statues from the sea in medieval woodcuts inspired and designed. Like a mermaid on the logo also conveys the dual meaning...
The first logo used a coffee brown color (earthly, stable, nurturing), and the mermaid was fully visible, holding her tail in both hands. The circular design allowed them to spin their company name around the logo, with the word’s coffee, tea, and spices—letting customers know what’s...
this point, without knowing the Starbucks logo history, I couldn't figure on my own what the logo represented. At this time, the brown full-body, bear-breasted double-tailed mermaid is still to be found on some of Starbucks anniversary products though. A small hint of Starbucks logo ...
http://www.deadprogrammer.com/starbucks-logo-mermaid/ http://www.fastcodesign.com/1662986/with-eyes-on-world-expansion-starbucks-drops-its-name-from-new-logo http://www.underconsideration.com/brandnew/archives/starbucks_back_to_the_future.php ...
There’s something fishy about the Starbucks logo. Aside from the obvious, I mean. I know the black and white lady inside the green circle is supposed to be a mermaid and, yes, mermaids are half-fish, half-woman, but I meant that there’s something else
its logo, removing the Starbucks wordmark around the siren, enlarging the siren image, and making it green. The first use of the mermaid logo dates back to 1971, though it has changed over the years, several registered trademarks are registered for this logo, covering the following categories...
logo. He looked through old marine books until he came up with a logo based on an old sixteenth-century Norse woodcut of a two-tailed mermaid, or siren. It was thought that the mermaid would serve as a metaphor for the allure of caffeine, the sirens who drew sailors into the rocks. ...
The green Starbucks logo is a mermaid(美人鱼)that looks like the end of the double image of the sea. It was designed by Terry Heckler, who got the 9 from the wooden statue of the sea. Mermaid logo also 10 original and modern meanings:her face is very simple, but with modern abstract...