breathable diapers, curious growth pants and curious baby soft moisturiser wipes. Kimberly Clark is a global leader in health care, ranking among the top 500 companies in the world. Founded in 1872, the company has developed into the world's largest tissue manufacturer and the second largest hom...
摘要: Reports on the consumer hot line developed by Costco Cos. Inc. for Kimberly-Clark Corp. (K-C) in 2005. Prices of Kirkland Signature and Huggies diapers; Information on the private-label strategy of K-C; Impact of the deal on the market share of K-C. 年份: 2005 收藏...
摘要: The article examines the commercial rivalry between the Huggies brand of disposable diapers made by Kimberly-Clark and the Pampers line made by Procter & Gamble. Kimberly-Clark has instituted an aggressive targeted marketing campaign for new and expectant mothers, signing an exclusive advertising...