FabFitFun offers an impressive unboxing experience and full-sized, quality products, introducing customers to new brands. However, the brand struggles with customization, often sending products unsuitable for customers' needs. There are also complaints about repetitive products, billing issues, and poor...
More broadly in influencer marketing I think we do quite a bit of influencer marketing today working with different influencers in terms of doing unboxing events and things like that. Whenever you think of media, some of that’s paid, some of it’s organic. The eyeballs, people on the...
Each season, FabFitFun features a different design for its box. Starting with the Fall 2020 delivery, you may have noticed some changes—that's because FabFitFun switched over to 100% recycled kraft boxes and is working with artists to feature designs with less ink in their commitment to su...