When discussing the consumer packaged goods (CPG) industry, it’s worth also mentioning FMCG, its definition and how it relates to the latter. FMCGs, or Fast Moving Consumer Goods, are products that are sold to the public on a frequent and regular basis. They can be characterized as goods...
Data comes in many formats from many sources. TABS Analytics is built for Consumer Packaged Goods (CPG) manufacturers, by industry experts, to harmonize data so that it fits your company’s specific needs. Speak with a Consultant Product highlights Harmonize data from almost any source to match...
Making a profit in e-commerce can be a struggle for the CPG industry. Two McKinsey experts discuss the problem—and potential solutions.
Industry awareness Sales data can show you your volume compared to other brands in the market. However, under- standing the overlap of buyers across the competitive landscape isn't possible with POS data alone.Brand Health shows you what other brands your consumers are purchasing and helps ...
Since the COVID-19 pandemic we’ve seen a seismic shift around the world to online shopping and direct-to-consumer sales. Arguably, the consumer packaged goods (CPG) industry felt this shift more than any other industry. According to Statista, “Retail websitesgenerated almost 22 billion visits...
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Numerologists describe five as always in motion and constantly in need of change. Small means flexibility to adapt in a rapidly shifting industry. Nowadays, small independent skilled workers crush big agencies. Why? Flexibility fosters fresh ideas. Overhead is lower, passing on savings to you. Oh...
precautions that distributors typically use to safeguard liquid detergent for home delivery. Because the item uses less water and plastic, it is also lighter and less expensive to ship. The packaging design also takes up less space than bottles in the back of delivery vans, meaning more SKUs ...
“Fiscal Year” has the meaning set forth in Section 2.6 of this Agreement. “General Partner” means CPG OpCo GP LLC, a Delaware limited liability company, in its capacity as the general partner of the Partnership, and any successor to CPG OpCo GP GP LLC, as the general partner of the...
Over the past few years, the consumer packaged goods (CPG) industry has experienced more growth and change than ever before. The dynamic digital landscape has entirely reshaped how brands compete with one another. From focusing on online retailers to establishing strategies that hone in on direct...